Mellanox Technologies is looking for Marketing Program Manager at Beijing. You will report to the Marketing Director of APAC. The Marketing Program Manager’s areas of responsibilities shall include (in China): PR, online and social marketing, event management and co-marketing programs.
Work closely with global marketing & product teams to coordinate and implement marketing programs, including events, press releases, online and social marketing programs.
Manage and coordinate social media engagements, generate, edit, publish and share engaging content as request (e.g. original text, photos, videos and news)
Maintain relations and communications with media and KOL arrange media activities: interviews, media visit, press conference, etc.
Recommend local marketing activities based on corporate marketing guidelines and local business objectives.
Analyze customer concerns, current market status and collect competitor information, assist in local market research
Hands-on in marketing material preparation and distribution, experience developing written content with global Marketing and Product teams.
Closely measure the success of all marketing activities based on pre-set KPIs/lead tracking
Proven work experience in PR and Social area
Rich media resources including KOLs, press, editors, WeMedia bloggers
Strong communication skills in Chinese and English, both oral and written
Chinese writing and PowerPoint ability is requested (WeMedia blogger is preferred)
IT, Internet and Commercial category is preferred
Self-motivated, self-starter and able to work independently