• Marketing Program Manager

    Job Locations CN-Beijing
    Posted Date 2 weeks ago(6/7/2018 5:08 AM)
    ID
    2018-4316
    Category
    Marketing
    Job Length
    Full-Time
  • Overview

    • Mellanox Technologies is looking for Marketing Program Manager at Beijing. You will report to the Marketing Director of APAC. The Marketing Program Manager’s areas of responsibilities shall include (in China): PR, online and social marketing, event management and co-marketing programs.

    Responsibilities

    • Work closely with global marketing & product teams to coordinate and implement marketing programs, including events, press releases, online and social marketing programs.
    • Manage and coordinate social media engagements, generate, edit, publish and share engaging content as request (e.g. original text, photos, videos and news)
    • Maintain relations and communications with media and KOL arrange media activities: interviews, media visit, press conference, etc.
    • Recommend local marketing activities based on corporate marketing guidelines and local business objectives.
    • Analyze customer concerns, current market status and collect competitor information, assist in local market research
    • Hands-on in marketing material preparation and distribution, experience developing written content with global Marketing and Product teams.
    • Closely measure the success of all marketing activities based on pre-set KPIs/lead tracking

    Qualifications

    • Proven work experience in PR and Social area
    • Rich media resources including KOLs, press, editors, WeMedia bloggers
    • Strong communication skills in Chinese and English, both oral and written
    • Chinese writing and PowerPoint ability is requested (WeMedia blogger is preferred)
    • IT, Internet and Commercial category is preferred
    • Self-motivated, self-starter and able to work independently
    • Bachelor’s degree or above

     

    Company Description

     

    Additional Information

     

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